NIKE x MMW – Matthew M Williams Nikelab collab
The Nike x Matthew M Williams collection is nearly here, releasing globally on the 12th of July, this utilitarian techwear training collection is without doubt one of the most interesting items to come out of Nikelab this year.
“In the space of training, the aesthetic is 100 percent informed by a garment’s purpose,” says Kurt Parker, Nike’s VP of Apparel Design. Because of that, the category is ripe for evolution and experimentation. That’s where Matthew M Williams comes in. The American designer (now based in Italy) behind breakout label Alyx has made his name by deftly balancing a unique aesthetic with an unwavering eye for utility. Collaborating with Nike, Williams has produced a collection that gives a human touch to a data-driven, purpose-led series of training shirts, trousers and accessories for men and women.
Whilst it looks like there may be a few pieces missing from the initial drop it’s refreshing to see the women’s offering here. The women’s mesh top is certainly one of our favourites of the collection, with it’s two part 2-in-1 system for storage and breathability.
Check out the initial photos below